For more than a decade, the Breast Cancer Research Foundation has been one of the leading private sources of breast cancer research funding in the world. Your support — through VIVA® Towels — is helping scientists get one step closer to finding a cure for and ultimately preventing breast cancer.

This year, VIVA® Towels will give between $125,000 and $200,000 to the Breast Cancer Research Foundation. How much we give depends on you and how much you participated in our special Breast Cancer Awareness Month sponsorships.

Part of our donation will be on behalf of our VIVA® Divas. For everyone who registered to become a VIVA® Diva Café member during October, VIVA® Towels will donate $5 to the Breast Cancer Research Foundation. We'll add to that a donation based on participating retailer programs and attendance at special VIVA® sponsored NASCAR events. The total amount donated to the Breast Cancer Research Foundation will be announced soon!

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You can continue to support breast cancer research by buying eye-catching VIVA® Towel BCRF prints that celebrate life at select stores offering special BCRF promotions. Offer good while supplies last.
Check out the special BCRF prints>>

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To find out more about breast cancer research and funding at www.bcrfcure.org>>